Art Meets Analytics

Designing Beautiful Solutions That Deliver Results

Sabeel is an award-winning, “T-shaped” Design Lead who builds delightful, user-centric design solutions & systems for complex business challenges. Currently managing end-to-end design & development projects for eCommerce brands with Redline Minds.

📍 Austin, TX

7+

Years Managing End-To-End Design Projects

25+

Projects In A Design Leadership Role

7M+

Users Impacted

CASE STUDIES

My work and its impact

Redline Minds

Redesigning the Design Process: How I Transformed Agency Workflow

A 5 Year Journey of Design Ops Iteration

+33%​

Average Increase in Client Revenue

40%

Improvement in Project Delivery Time

Jewell Nursing Solutions

Healthcare Education and E-commerce: How Strategic Design Simplified Bedsore Prevention

Crafting A Cohesive Stylescape and Intuitive Information Architecture

Pure & Gentle

Transforming a Multi-Channel Manufacturing Business with Headless Architecture

Designing A Digital Ecosystem To Serve Three Distinct User Personas.

+27%

Increase in Sales

+650%

Increase in Recurring Business from Wholesaling Segment

Skillset

Design

User Research, Information Architecture, Wireframing & Prototyping, High Fidelity Visual Design, Interaction Design

Project Management

Agile Methodology (see certifications), Cross-Functional Collaboration, Budget Management, Stakeholder Management, Documentation

Business Acumen

Market Analysis, Competitive Strategy, Customer Journey Mapping, Marketing, Business Analytics

Education

Arizona State University - W.P. Carey School of Business

Bachelor’s degree, Digital and Integrated Marketing Communications

Digital Marketing Apprenticeship

New Apprenticeship, Austin, TX

Certifications

Scrum Master Certified (SMC)

Scrum.org

Certified Digital Marketer

U.S. Department of Labor

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Let's get in touch

Email: skhurram98@gmail.com